The Hearts and Mindset Change Equation™ – A James Webb Creation
The Hearts and Mindset Change Equation™ is an original framework developed by James Webb, a SAFe-certified Agile coach and leadership trainer.
Rooted in behavioral science, emotional intelligence, and Agile transformation practices, the equation is designed to win over both the hearts and minds of individuals, an essential step for creating lasting engagement.

The Equation:
(Empathy + Clarity) × Adaptability = Engagement
Unlike traditional models, this equation recognizes that engagement isn’t linear; it must be multiplied by change-readiness. The stronger the empathy and clarity, the more powerful adaptability becomes as an amplifier.
Where It Works:
SAFe and Agile transformation programs
Autonomous team building
Leadership coaching and executive training
Organizational change management
Remote and hybrid work environments
About James Webb:

James Webb is a mindset shift architect veteran, learning and development expert, and creator of the Webb Engagement Principle™. He is a certified SAFe Practice Consultant (SPC), former U.S. military education leader, and award-winning public speaker.
He created the Hearts and Mindset Change Equation™ to simplify and amplify the process of transformational engagement.
“Years ago, I stood in front of a team struggling to connect, drifting through meetings, and disengaged from the mission. No amount of corporate buzzwords or top-down training was moving the needle. I knew we weren’t dealing with a process issue; we were dealing with a hearts and minds issue.” James Webb